Coming off the heels of James B Beam Distilling Co. reinstating a 9-year-old age statement on its flagship Knob Creek Bourbon in 2020, the company adds a seven-year stamp for the first time on its Knob Creek Rye.

For the uninitiated, an age statement on a whiskey guarantees that the youngest juice in the bottle is matured at least as many years as indicated on the label.

As the battle for market share in the crowded American Whiskey space rages, Beam shows off its massive inventories by releasing age-stated Knob Creek products. This includes 12, 15, and 18-year-old limited editions and its 9-Year-Old flagship bourbon. And while this KC Rye is less mature than its bourbon brethren, Beam’s Seventh Generation Master Distiller Fred Noe believes seven years is an ideal maturation for rye.

“We see seven years as a sweet spot for developing Knob Creek’s signature spice, vanilla sweetness, and oak notes. Compared to bourbon, rye matures differently based on how the grains interact inside the barrel, along with other factors. Still, when aged a minimum of seven years, we are able to strengthen the depth of character and bold flavor in our liquid.”

“Compared to bourbon, rye matures differently based on how the grains interact inside the barrel, along with other factors, but when aged a minimum of seven years, we are able to strengthen the depth of character and bold flavor in our liquid.”

- Fred Noe, Jim Beam’s Seventh Generation Master Distiller

This newly age-stated Knob Creek Rye is bottled at 100 proof and is available in all 50 States with an MSRP of $37. So score a bottle, fix yourself an old-fashioned, and enjoy this latest upgrade.

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